Whether you’re able to work from home or not, any form of self-isolation during the current coronavirus pandemic can be overwhelming. The Jammers have been social distancing and working from home since mid-March and have truly learned the importance of prioritising your mental health and staying mindful.
As we all settle into finding new normals, here’s a list of hand-picked resources to help you and your family find comfort amongst all the chaos.
Despite launching in 2016, marketers are still scratching their heads when it comes to TikTok and what to do with the prominent and quickly growing platform. The app describes themselves as a “destination for short-form mobile videos”
On the platform, video creators can share vertical, looping videos between 15 and 60 seconds in length. Stocked with an extensive editing toolkit, a myriad of filters, effects and an enormous music library, TikTok lets users tune their content to a clever or comedic effect.
Regardless of how you choose to characterise the app, TikTok is taking the digital world by storm. If you’re attracted to the popularity but unsure if the platform is right for your business, here’s the lowdown.
When putting together a strategy, budget or potential brief for any agency it is worth considering how paid media could work for you and what tactics are right for your business. In a competitive online advertising space, targeted paid media campaigns are increasingly vital if you want to reach customers. From Facebook posts to display adverts, find out why you should be doing more.
There are a few sore heads at Jam Towers today following our win at the Northern Digital Awards where we scooped Best Use of Social Media for our campaign, “The ‘Pawfect’ Companion for Pet Lovers” for Argos Pet Insurance. Using an insights-led approach, our strategic and creative campaign delivered a 578% increase on targeted conversions, bringing a phenomenal return on investment for our client.
Here’s how we did it… (more…)
