The JAM Jar
Your brand identity is a major part of your business’ equity and plays a huge role in the creation of instant brand recognition. For that reason, it needs to stand the test of time.
Make sure your brand identity is memorable and reflects your business’ values by investing in it.
Here are four reasons why you need to invest in your brand identity.
The way we report and measure the success of our work for clients has changed greatly over the years.
Businesses are now less focused on the old, more traditional metrics, and instead want to know ways that leads and sales can be effectively measured and attributed.
Here’s what you need to know about how we now measure our success in a digital era. (more…)
Influencer marketing is constantly in the spotlight and many people have questioned the value of using a popular account to represent their brand. We’ve put together a quick guide on how we audit a social media influencer, and why you should be using them. (more…)
If you like staying informed and enjoy thought-provoking discussions, listening to podcasts is a no-brainer. We’ve invited Ross Menghini, co-founder of podcasting agency Hear and Tell, to discuss the industry’s latest trend. (more…)
Although your website is probably where the sales magic happens, showcasing your products and services on social media, and actively engaging with your customers on key platforms, needs to form an integral part of your e-commerce strategy. It is simply no longer an option to opt out. (more…)
Blogs form a significant part of any content marketing strategy. That’s because they have many benefits such as raising brand awareness, building SEO of a website and enabling a client to reach its target audience.
We’ve put together five top tips we always follow to ensure the blogs we write for clients are impactful.
Want to see our stuff?
Have a nosey at all of our latest PR and creative
projects to see what we’ve been working on lately