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The number of pets in the UK rose by 9% from 2022 to 2023, with consumers now spending a whopping £8 billion a year on their furry friends.
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The number of pets in the UK rose by 9% from 2022 to 2023, with consumers now spending a whopping £8 billion a year on their furry friends.
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According to Sprout Social, 93% of marketers believe that social media has accelerated competition within their industry. User behaviour is also changing, with the average person now scrolling through 3 miles of social media content each year! That’s the equivalent of the height of Big Ben every single day….
We work with businesses constantly to refine their social media strategy and content. Quite often, we find that marketing teams will be posting consistently on multiple platforms; however, the content isn’t serving a wider marketing or business goal….
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