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The JAM Jar

03.07.20

It’s pretty safe to say that 2020 hasn’t panned out how we expected up to now. COVID-19 caused lockdown measures to be put in place in the UK, which interrupted our everyday lives, from how we work to having to queue when popping down to the shops for some milk. (more…)

03.06.20

After 14 years of building and resdesigning websites for a variety of clients, we’ve seen the good, the bad and the ugly. While a good website will require significant investment, it isn’t all about how much you spend. A website is just one part of your digital strategy and without a defined goal and marketing tactics – it may not offer the return on investment you expect. 

From UX (user experience) to social media, we’re here to cover why an integrated agency is best placed to deliver a website that can help you achieve your goals. (more…)

21.05.20

With an estimated 85% reduction in footfall to retail stores during the lockdown period and most hospitality venues shutting down altogether, e-commerce has been the only way for many brands to stay afloat.

With more pressure than ever for online channels to perform, ensuring customers can easily find your products on search engines could have a solid effect on your bottom line. To get you started, here is our beginners guide to SEO for food and drink brands. (more…)

Recap: Digital City Festival 2020

06.04.20

A few days before we all made the move to remote working, we attended the inaugural Digital City Expo, a two-day exhibition as part of the Digital City Festival at Manchester Central. As the industry adapts to a new normal, here are some of the key insights we took from the event:

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Why Monday.com is the perfect tool for remote working

30.03.20

Here at Jam, we are very lucky to be able to work from home when needed. While flexible working is common practice at many agencies and businesses nowadays, the current situation with COVID-19 means many people are having to adapt to a new working environment. 

 

For those of you who aren’t used to working from home and are concerned about team productivity and communication, don’t panic! We have tools and tips that can help you during this time, and beyond, using our favourite online tool – Monday.com!

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11.03.20

We’ve worked with iconic Manchester leisure venue, Printworks, since 2014. During those six years, we’ve built their online presence from the ground up, establishing their social channels and generating hundreds of pieces of coverage, on and offline. From fun events to innovative campaigns, we help drive footfall and support their fantastic inhouse team to offer an unforgettable experience to visitors online and offline. (more…)

14.02.20

Influencer marketing has soared over the last few years, as more and more brands are starting to recognise the many benefits that influencers can bring. (more…)

29.01.20

This month, Google announced the impending death of third party cookies by revealing that they would withdraw support for the marketing tool on Google Chrome “within the next two years”. For those in the industry, this didn’t come as a big surprise. (more…)

10.01.20

If you regularly spend time on Twitter, you’ll know how easy it is to get lost in your own echo chamber. Whether it’s politics, comedy, or brands – users on the platform tend to stick to what they know. (more…)